Both Greyline Instruments and Pulsar Process Measurement had the same brand ethos and product value, and both wanted to focus their efforts on the same markets. We realised that if we combined both businesses together, we could offer our customers a much stronger product offering than keeping both of our product portfolios separate.
In late 2019, it was decided that both of these businesses would rebrand as Pulsar Measurement, to create a strong platform to be able to sell these complimentary technologies.
With it’s already strong offering of both ultrasonic, radar and doppler technologies combined with it’s wide range of advanced and intelligent pump controllers – Pulsar Process Measurement Ltd was looking forward to being able to offer it’s customers a full range of technology, including transit time technology for pipe flows, and a wider range of open channel flow products that ONLY Greyline Instruments Inc. could bring.
For Greyline, this means that they now have a wider offering of flow, level, pump control, volume and sludge blanket measurement technology and combining this with world leading support and a strong focus on the customer means their position in the current market place is only made stronger.
Over 2020, marketing teams from both Pulsar Process Measurement Ltd and Greyline Instruments Inc., have worked closely to bring customers a brand new up to date website, new product documentation, new logos, new and refreshed looking products and much more set to be released in the coming months.
Both businesses are excited to being their journey together and this fresh new brand is only just the start of it.
For any more information on the rebranding of both Pulsar Process Measurement Ltd and Greyline Instruments Inc., please contact marketing@pulsarmeasurement.com.